PUBLISH, Jeonbukdomin Ilbo partner to accelerate blockchain and NFT technology adoption in local news media

Jeonbukdomin Ilbo CEO Im Hwan and PUBLISH Director Kim Kihyeun pose for a photo at an MOU signing ceremony held at Jeonbukdomin Ilbo headquarters on July 5. (Photo by Kiwoong Choi, Reporter at the Jeonbukdomin Ilbo)

PUBLISH is pleased to announce that it has entered into an agreement with the Jeonbukdomin Ilbo to accelerate the development and adoption of blockchain and NFT (non-fungible token) technology in the local news media.

The signing ceremony, which was held on July 5 at the Jeonbukdomin Ilbo’s headquarters, was attended by Jeonbukdomin Ilbo CEO Im Hwan and PUBLISH Director Kim Kihyeun.

PUBLISH Director Kim Kiheun giving a presentation about PUBLISH to employees of the Jeonbukdomin Ilbo.

The agreement will see the integration of PUBLISHlink — PUBLISH’s blockchain-based read-and-earn solution — into the digital edition of the Jeonbukdomin Ilbo. The two companies further agreed to enhance cooperation in the development of new blockchain-based business opportunities.

“I look forward to partnering with PUBLISH and taking advantage of its read-and-earn solution to reward our readers and increase engagement,” said Im Hwan.